What Makes It "Green"
Ever since the birth of Jason Natural Cosmetics in 1959 they have been developing green products. While other companies were mixing chemicals together to create miracle skin creams, hair gunk for that greaser look and toxin filled hairsprays to keep women's hair in its helmet shape, Jason Natural was gathering natural ingredients to find a healthy and natural alternative to personal health care. Early on they realized the powerful potential of natural ingredients such as apricot oil and wheat protein for a naturally aromatic shampoo that cleans gently, natural aloe vera and vitamin E for a hydrating body lotion that soothes and smoothes the skin, and powerful peppermint oil and natural bamboo powders for a whitening toothpaste that freshens and brightens your smile, just to name a few natural ingredients they use.
Jason Natural Cosmetic's motivation to find only natural and healthy ingredients possibly stems from their Californian heritage but no matter where the motivation originally came from they have continued to follow their "Code of Honor" since 1959.
Jason Natural Cosmetic's Code of Honor:
- Select safe, wholesome, natural ingredients
- Rigorously test every formula to ensure safety and efficacy
- Never test on animals
- Constantly innovate and improve
Their dedication to their "Code of Honor" can be seen through becoming Leaping Bunny Certified which is an internationally recognized cruelty free certification. The Leaping Bunny Program was established because there is no regulations in place for cruelty-free labeling allowing companies make any claims they want, leading to confusion and misinformation. Companies certified through the Leaping Bunny Program are subject to independent audits and must pledge to conduct no new animal testing at all stages of product development, which was no problem for Jason Natural Cosmetics since they never tested on animals.